I spent nearly a decade building things in tech, startups you’ve probably heard of, maybe worked at, and definitely read about once or twice. I was a last minute spreadsheet fixer, I saw the roadmaps brake, and 2am slack threads that didn't end.

Now I write, I’ve changed the names, blurred a few details, and protected the people (mostly myself). But the feelings? Those are real.

Scaling Emotions: A Startup Memoir with Too Many Feelings

This isn’t a tell-all. It’s a debrief.
It’s what founders don’t say out loud.
It’s what ops people whisper over drinks.
It’s what stays unsent in the notes app.

Call it a memoir. Call it post-traumatic ops disorder.
I just call it the story I had to write before it wrote itself, either in therapy or as an afterthought in my obituary.

Contact Me:

My current project:

logo of a brain with startup buzzwords/jargon around it
logo of a brain with startup buzzwords/jargon around it

Work*

Bitwise & Bark Media

Founder, Author, Dreamer and Builder 2023 - Present

Let me know what's on your mind!

You can email me directly. I try to respond to everyone as soon as I can, I actually like hearing from people.

The truth is, I hate social media. I only created accounts on Twitter, Bluesky, and this website to promote my upcoming book. That’s it.


I truly value my privacy, not in the performative, encrypted-messenger way, but in the "don’t ask me what I’m working on" kind of way. But if you want to message me, I use SimpleX Chat, truly secure and don't need any user IDs, truly anonymous, check it out here: Chat with me!

Ironically, I haven’t touched LinkedIn yet, that’s the one platform that makes it all feel too real. And to be honest, I’m still trying not to burn a few bridges I spent years building. Just cause I don't need to work, doesn't mean I don't like to!

Not because I name names. I don’t. But let’s be honest, the people involved will know. Mostly because they were there.

Creative Strategy, storytelling architecture, and narrative consulting for founders, operators and teams in a fog.

Velora Networks

Product & Ops Lead 2018 -2023

Early-stage security startup focused on risk mapping. Drove product ops and survival-mode scaling. Company shut down 2023.

PulsePoint Systems

Growth Strategist 2015-2018

Helped scale a behavioral analytics SaaS platform that briefly called itself "The Better Google Analytics". Built growth infrastructure, and a reporting dashboard. Acquired quietly!

Nimbus Techworks

B2B collaboration startup trying to reinvent Slack before Slack existed.

Founding Team Member 2011-2015

Tessera Labs

Incubator for weird ideas and weirder founders. Provided product scaffolding, and go-to-market experimentation.

Strategic Partner, Business Development Manager 2008-2011

*You won’t find the real companies I worked at here. Or in the book. That’s on purpose.


Names have been changed, timelines reshuffled, and details blurred. Not to mislead, but to protect the people, the NDAs, and the version of me that still wants to keep working. I tried to keep the companies listed here as true as possible to their ultimate objective and the type of company they were.